top of page

A creative extension to an existing game, introducing a new challenge mechanic to increase engagement and strategic depth.

Game Feature
Expansion Concept

Project type
Product Design · UX/UI
Date
2021
Tools
Figma - Midjourney
cover.png

Context & Challenge

Gameplay enhancement that deepens engagement

I designed an additional “Challenge Mode” that introduces dynamic tasks players must complete during the game. The new feature increases replay value, encourages creative thinking, and gives players meaningful goals beyond winning or losing.

Disclaimer

This project is a concept redesign based on an existing game and created strictly for practice purposes.

Progress as a journey

Leaderboard positions are translated into physical movement across the map, making progress feel more tangible and rewarding.

Clear hierarchy of players

Each player is represented by a character card with rank, streak, and name for quick recognition.

Reward-driven motivation

Best rank remains locked, giving players a constant goal and measurable achievement to climb.

Concept

Challenge Mode - Limited-time competitive event

Players compete against 10 opponents for in-game currency. The goal is to build the longest win streak possible. Losing ends the streak, but the player’s highest leaderboard position remains locked.

Concept 3

Treasure Map Adventure

A playful pirate journey where players progress across islands. Turns ranking into an exploratory experience and increases excitement and immersion.

Concept 2

Height Columns

A visual progress comparison using vertical coin stacks. Helps players instantly understand their standing based on height differences.

Concept 1

Classic Table

A clear and familiar structure that presents players, scores, and streaks in an easy-to-scan format. Prioritizes readability and quick reference.

Leaderboard Concepts

To determine the most engaging visual direction, I explored three different leaderboard concepts that balance clarity, competitiveness, and playfulness.

Group 59.png
Group 60.png
Group 61.png
yuvi_small_islands_pirates_ships_pitate_mobile_phone_UX_UI_art__ad747e3f-635d-4b37-9e58-a6
yuvi_Midjourney_Bot_BOT__Today_at_328_PM_5e47a5b8-afa3-4f86-98ca-4436050cdc5e.png
yuvi_Midjourney_Bot_BOT__Today_at_328_PM_78d33bcf-0190-4bc4-a461-9b23b07a498d 1.png

Art Direction Exploration

To bring the Treasure Map concept to life, I explored multiple visual directions using AI-generated environment designs. The goal was to find a style that balanced clarity, playful energy, and the adventurous pirate theme.

After reviewing several map variations, I selected the direction that best supported gameplay readability while still creating a sense of progression and excitement.

design system.png

Design System & Visual Language

To support the pirate-adventure theme, I created a playful and energetic visual system.
The goal was to evoke excitement, treasure-hunt mystery, and a sense of achievement.

Play CTA

A dedicated action button encourages immediate re-entry into the challenge.

Rewards

Treasure chest and coin rewards increase as players reach higher islands.

Players & Progress

Players climb the map as they win matches, showing clear ranking and progression.

The Trophis 

Frame 22.png
Group 69.png
Group 22.png
Group 67.png
Group 47.png

Players Avatars

Concept treasure map (3) 1.png

Treasure Map UI

A visual leaderboard designed as an adventure map to enhance immersion and motivation. Instead of a static score table, players progress across islands and move closer to the final treasure chest as they win games.

Thanks for getting this far :)

See you in the next case study

bottom of page